Coffee House: AS Dining Services Marketing Intern

Contact Information

Name: Darin Schluep

Phone: 530-752-3385

Email: daschluep@ucdavis.edu

You can visit the Coffee House website to learn more about them.

Description

Payrate: $8.00/ hr

Payrate Stipend: No

Work Study: Yes

Resume Required: No

Options: n/a

Term

Hours per Week: 10-15 hrs/wk

Start Date: Jan. 7, 2013

End Date: Indefinite

Logistics

Job Number: 0014-0877-2012

Last Date to Apply: Dec. 6, 2012

Purpose

Associated Students Dining Services (comprised of the ASUCD Coffee House, CoHo-To-Go Convenience Store and the CoHo South Café) is looking for a motivated, qualified student to take on the role of Marketing Intern.  AS Dining Services is a unique, primarily student-staffed food service operation focused on offering sustainable, made-from-scratch menu items to the UC Davis community.  

The student selected for this internship should be prepared to immerse him or herself in the AS Dining Services culture to gain first-hand knowledge of the inner workings of the operation.  The intern will be expected to work independently to set and achieve goals and to also communicate effectively with the AS Dining Services management team to foster a collaborative process.  The student selected will finish the internship having gained broad experience in various aspects of marketing, including market research, promotional development, and traditional, print and social media advertising techniques.

Duties

As a part of ASUCD, you agree to subscribe to the ASUCD Newsletter.

1.      Develop and assist in implementation of a marketing calendar for all three ASDS operations
2.     
Work with vendors to facilitate promotions and giveaways

3.      Assist in reviewing/upgrading/creating signage to professionally communicate with our customers
4.     
Conduct surveys and organize focus groups

5.     
Update the AS Dining Service website as needed

6.     
Maintain the AS Dining Service Twitter and Facebook accounts

7.     
Monitor all social media references to AS Dining Services operations (Davis Wiki, Yelp, etc.), analyze and report to management team; recommend course of action based on research

Skills

1.      Must be a UC Davis student
2.     
Able to work at 10-15 hours per week

3.      Excellent verbal and written communication skills
4.     
Knowledge of social media and web-based marketing tools

5.     
Knowledge of AS Dining Service operations a plus

6.     
Personal laptop for on-site work a plus

7.     
Marketing experience not required but will be considered when choosing the best applicant for this position

Supplemental Questions

  1. Please list previous work history and volunteer experience.
  2. Describe why you are qualified for this position and how it relates to your interests.

Approved ___________________________________________________________________________ Date ____________________________

All student assistant positions are subject to all entitlements in Policy & Procedures for Staff Member (PPSM). See PPSM Policy & Procedures 3, Exhibit A and Exhibit B. Volunteer positions are subject to all entitlements in Policy & Procedure Manual 380 – Section 08, Volunteer Services. UC Davis is a smoke and tobacco free campus effective January 1, 2014. Smoking, the use of smokeless tobacco products, and the use of unregulated nicotine products (e-cigarettes) is strictly prohibited on any UC Davis owned or leased property, indoors and outdoors, including parking lots and residential space.